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  1. #1
    I Expect the Inquisition RecklessFable's Avatar
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    GW Real Estate PDF

    Interesting PDF posted on the GW US site. It relates to their future retail plans and the requirements for the sites:

    http://www.games-workshop.com/MEDIA_...atebooklet.pdf

    RecklessFable's Journey to Mediocrity (Painting an IG army)
    I've been addicted to World of Tanks lately and neglecting my IG... But it is so... much... fun!

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  3. #2
    Monkey of Mystery The Paint Monkey's Avatar
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    Is there anything that can't be made more awesome by putting a Crimson Fist on the cover?
    No more NG spearmen, thanks! Now I need some pump-wagons!

  4. #3
    Member Slim21's Avatar
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    Cool find, although its out of date sad to see my local shop is listed and no longer around. Northridge Fashion Center • Northridge, CA
    Space Marines (W7/D2/L4) Orks (W0/D0/L0)
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    Join my Tau army

  5. #4
    I Expect the Inquisition RecklessFable's Avatar
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    Key items:

    Complementary Tenants:

    In strip malls, we look for Activity Generators such as movie theatres, coffee
    shops, and restaurants, as well as big box retailers such as Wal-Mart, Target, and K-Mart. Targeted big
    box retailers such as Toys ’R’ Us, Best Buy, Circuit City, CompUSA, Barnes & Noble, and Borders are
    very desirable. Michael’s Arts and Crafts Stores and video games shops are also acceptable.
    While looking for spaces in malls, we note Activity Generators such as movie theatres and trendy chains
    or unique experience restaurants, as well as youth-oriented junior tenants such as Aeropostale,
    Gadzooks, Hot Topic, Journey’s, Old Navy, and Pacific Sunwear. We also note co-tenants such as
    electronics, video games, and music shops like Babbage’s, EBX, GameStop, FYE, and Sam Goody.
    Parking: There must be adequate parking for customers to spend 2 to 4 hours at the shop.
    Rear Access: Back door service with easy access for delivery is desirable.
    Signage: Must permit Games Workshop sign package.


    DEMOGRAPHIC CRITERIA

    At least 500,000 total population within 10 miles with 33,000+ 14- to 24-year-old males.
    Median household income is at least $50,000.
    RecklessFable's Journey to Mediocrity (Painting an IG army)
    I've been addicted to World of Tanks lately and neglecting my IG... But it is so... much... fun!

  6. #5
    Member chris 101's Avatar
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    14 (x1)

    Good find, but it must be about 3 years old, as in the pics there are the old empire state troops, old super glue , old pva glue ect.
    Wood elf player- 2000 points worth, Autumn theme
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  7. #6
    Skeletor=Pimp. Stunted_Merc's Avatar
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    82 (x2)

    This is just a marketing pamphlet, it relates nothing to the game at large just how GW wants their stores to be done and where. Hell we got one of those along with blueprints for a bid like a year ago, when I was working for a construction company.

    -K

  8. #7
    Kut Maar Krachtig Zema's Avatar
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    539 (x8)

    I don't really see how this means... anything? I mean, it's just the rules GW sets to malls and project developers. No biggy, right? Any company from H&M to Starbucks will have sheets like that.

    Quote Originally Posted by The Paint Monkey View Post
    Is there anything that can't be made more awesome by putting a Crimson Fist on the cover?
    Crimson Fist babydiapers? Crimson Fist Bunion Medication? XP
    Got a "good" rumour from a GW staffer? Forget about it, LO'ers know more than any random GW shop staffer.
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  9. #8
    I Expect the Inquisition RecklessFable's Avatar
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    210 (x5)

    I think the demographics are interesting. 33K younger folks within 10 miles is a very specific focus.
    RecklessFable's Journey to Mediocrity (Painting an IG army)
    I've been addicted to World of Tanks lately and neglecting my IG... But it is so... much... fun!

  10. #9
    The Shadow Knows! Jon Quixote's Avatar
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    467 (x8)

    Also only refers to the american market.

    I think you'll find it hard to get some of those demographics and floor spaces over here in the UK.

    Interesting though.
    Cervantes: In order to attain the impossible, one must attempt the absurd.


  11. #10
    King of the Burning Sands Backdraft005's Avatar
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    "There is no other retailer that competes directly with Games Workshop. However, as a
    distributor, we are mindful of not encroaching upon our third party retailers."

    How sad, they really don't see it coming... "No other retailer directly compet[ing] with Games Workshop". What a load of crock. Company obviously doesn't see itself destorying itself, when it expects people to 90 dollars for Blood Knights, 58 for a Valkyries, and 30 bucks for the codex/armybook.

    Mean while, over head cost will drag stores down cause prices are too high and there will be like, 4-5 employees to each store (seriously doubt anymore...). They need sell cheaper rule books, armybooks, and codexes!
    Last edited by Backdraft005; May 10th, 2009 at 15:03.

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